When PUNCH launched one year ago, we aimed to build a digital platform where we could tell stories about people, places and culture through the lens of drinking. It’s a premise that we’ve continued to build on daily via photos, words and videos.
But we also wanted PUNCH to be a resource—the sort of place where someone could swing in for a quick overview of genever or a recipe for a riff on the Manhattan. Over the past year we couldn’t help but notice just how difficult it is to find out where to drink when you’re heading someplace new. So we thought, why not build a new section of PUNCH dedicated to drinks travel?
The first-ever online travel resource dedicated entirely to drinks, PUNCH City Guides is a full-fledged digital guidebook—complete with “best of” lists, maps and narrative—to finding the best cocktails, wine, craft beer or dive bars in lands exotic and familiar, from San Francisco to New York, Paris to Berlin, Tokyo to Melbourne and everywhere in between.
The beauty of today’s global drinking scene is that it’s always changing, so City Guides is built to change with it. If a new cocktail bar opens or a restaurant upgrades its wine list, rest assured our team of advisors and writers (which now number in the dozens) around the world is making sure these babies are up to date on a monthly basis. And because drinking is only getting better everywhere, we’ll be rolling out new lists and cities every month. Don’t fear, New York, a complete guide to drinking in the outer boroughs will come soon. And sit tight, Canada, we’ve got guides coming your way too. Hong Kong? You’re going live next week.
In the meantime, stay tuned until tomorrow morning when the biggest thing to hit travel goes live. And prepare for your next big trip with our newly-launched collaboration with W&P Design, the Carry On Cocktail Kit, a pocket-sized tin filled will everything all you need to whip up two Old-Fashioneds at 30,000 feet.
(A big thank you to all of our contributors, without whom City Guides would not exist, and an additional shout to Bridget Firtle who kindly let us shoot this wacky film in her beautiful space, The Noble Experiment.)